The UK's Leading Golf Holiday Company

Data Collection

At Golf Holidays Direct, we prioritise your privacy and transparency in how we handle your data. This privacy policy details the types of information we collect and its use:

Basic Personal Information (for enquiries):

  1. First and Last Name
  2. Email Address
  3. Telephone Number

Non-Personal Data (for confirmed bookings):

  1. Check-in Dates
  2. Group Sizes
  3. Tee Time Preferences
  4. Dinner Preferences
  5. Room Options

Online Bookings and Payment Processing:
For secure online payments, we redirect you to Ecommpay, a trusted payment partner. Note that Ecommpay independently collects and processes your payment information under their privacy terms.

Detailed Booking Information (Post-Confirmation):

  1. Payment References related to the booking
  2. Specific Tee Times
  3. Hotel Check-in Dates
  4. Flight Details (if applicable)
  5. Transfer Details (if applicable)

Additional Personal Information via 'Manage My Booking' Portal:

  1. First and Last Names of Additional Clients
  2. Email Addresses of Additional Clients

This information is essential for providing you with personalised and efficient service for your golf holiday needs. Our collection and use of this data are guided by our commitment to maintaining your privacy and security.

Data Usage

Golf Holidays Direct is committed to using your personal and non-personal information responsibly and transparently for the following purposes:

Communication
Your first and last name, email, and phone number are used for communicating updates related to your enquiries and bookings. This includes information about booking confirmations, changes, or any essential communication related to your golf holiday.

Organising Bookings
Preferences such as check-in dates, group sizes, tee time, dinner, and room options are used to arrange and tailor your booking at golf resorts, ensuring your holiday experience meets your expectations.

Website Usage Analysis with Google Analytics
We use Google Analytics to analyse website traffic and user interactions. This helps us understand how visitors engage with our site, allowing us to improve our content and user experience. Google Analytics may collect non-personal data such as your device type, browser type, and your actions on the site, but it does not identify you personally. For more information on how Google uses data, please refer to Google's privacy policy.
The collection and use of your data are guided by our commitment to enhancing your experience with Golf Holidays Direct while safeguarding your privacy.

Data Sharing

Golf Holidays Direct values your privacy and only shares your data with a select group of trusted suppliers, under strict confidentiality agreements, to facilitate your golf holiday bookings and related services:

Ecommpay

For secure payment processing and booking allocation, we share necessary details with Ecommpay. They handle your payment information according to their privacy policies and security standards.

MailerLite

For email marketing and communications, we share your email address with MailerLite. This allows us to send you updates, offers, and information relevant to your interests in golf holidays. MailerLite processes this information under their privacy terms.

Hotels and Golf Course Suppliers

Essential information such as your name, booking dates, and preferences are shared with the hotels and golf courses involved in your holiday package. This ensures that all aspects of your trip are tailored to your specifications and run smoothly.

We ensure that these partners are committed to protecting your information and use it solely for the purposes for which it was shared. Additionally, we may share data when required by law or to protect our rights, but this is done with the utmost consideration for your privacy and within legal boundaries.

Data Storage and Security

Golf Holidays Direct is committed to safeguarding your personal information with the highest standards of security and compliance:

Data Storage

Personal information collected is not stored on our website. Instead, it is securely stored in our proprietary, in-house maintained software, ensuring no external involvement in development or maintenance.

We use two separate cloud service providers for data storage – Google and Supabase – both of which host servers within the EU. This means that your data is processed in accordance with the General Data Protection Regulation (GDPR). For more information on their privacy practices, you can review the Google Privacy Policy and the Supabase Privacy Policy.

Data Security

We employ robust security measures to protect your data from unauthorised access or disclosure. This includes advanced encryption and security protocols.

Our team implements strict data access controls, ensuring that personal information is only accessible to authorised personnel who require it to perform their job functions.

Data Backup and Recovery

To safeguard against data loss, backups of all data are taken on the hour, every hour, providing a secure and up-to-date recovery option in case of any unforeseen incidents.
Golf Holidays Direct's approach to data storage and security reflects our commitment to protecting your privacy and maintaining the integrity of your personal information.

User Rights

Golf Holidays Direct recognizes and respects your rights regarding your personal data. We are committed to ensuring you have full control over your information. As a user, you are entitled to the following rights:

Right to Access: You have the right to request access to the personal data we hold about you. This allows you to receive a copy of the personal information we have on file and to check that we are lawfully processing it.

Right to Correction: If you believe that any information we hold about you is incorrect or incomplete, you have the right to request that we correct or complete this information.

Right to Erasure: Also known as the 'right to be forgotten,' this enables you to request the deletion or removal of personal data where there is no compelling reason for its continued processing.

Right to Withdraw Consent: Where we are relying on consent to process your personal data, you have the right to withdraw that consent at any time. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent.

Right to Data Portability: You have the right to request the transfer of your personal data to you or to a third party. We will provide your personal data in a structured, commonly used, machine-readable format.

Exercising these rights is straightforward and free of charge. Should you wish to make a request, please contact us using the details provided at the end of this policy. We are dedicated to responding to all legitimate requests in a timely manner.

International Data Transfers

Golf Holidays Direct, in its role as a facilitator of global golf holidays, occasionally needs to transfer personal data internationally. This typically occurs when we are arranging accommodations or golf experiences outside of the EU. Our approach to these transfers is guided by a commitment to ensuring the protection and privacy of your data:

Purpose of Transfer: We transfer personal data internationally only for the specific purpose of booking hotels or golf courses on your behalf. This is essential for fulfilling the services you have requested.

Compliance with GDPR: Although our data storage facilities are located within the EU, we ensure that any international data transfers comply with the General Data Protection Regulation (GDPR) standards. This means that we take appropriate measures to ensure that your data receives an equivalent level of protection as it would within the EU.

Safeguarding Measures: We implement stringent safeguarding measures when transferring data internationally, including contractual clauses and adherence to recognized frameworks for data protection.

Golf Holidays Direct is dedicated to handling your personal information with the utmost care, regardless of where your golf holiday takes you. Our international data transfer practices are designed to maintain the security and confidentiality of your data, aligning with our overall commitment to your privacy.

Use of Google Analytics for Website Tracking

Golf Holidays Direct utilises Google Analytics, a web analytics service provided by Google, to understand how our visitors engage with our website. This tool helps us improve our site's functionality and user experience. Here's how we use Google Analytics:

Purpose: Google Analytics collects data about website traffic and user interactions on our site. This information helps us analyse visitor behaviour, understand preferences, and enhance our website's performance and content.

Data Collected: The types of data collected include information about your device, browser type, and how you interact with our website, such as the pages you visit and the links you click. Importantly, this data is aggregated and does not personally identify you.

Managing Preferences: If you prefer not to have your data collected via Google Analytics, Google provides a browser add-on for opting out. This add-on prevents the Google Analytics JavaScript from sharing information about visit activity with Google Analytics. For more information or to install the add-on, please visit the Google Analytics opt-out page.

By using Google Analytics, we aim to provide a more engaging and effective website experience for our users. Please note that this data is used solely for analytical purposes and does not involve any personal data processing.

Use of Adalyser for Website Tracking

Golf Holidays Direct utilises tracking software developed by Adalyser, a UK based advertising agency. This tool is implemented across our website to track the performance of marketing campaigns.

Contact Information for Privacy-Related Inquiries

Golf Holidays Direct is committed to ensuring your privacy and the security of your personal data. If you have any questions about our privacy policy, need assistance with accessing or managing your personal data, or have any concerns regarding your privacy, we encourage you to contact us through one of the following methods:

Online Contact Form: You can reach us by filling out the form on our 'Contact Us' page on our website. This is a convenient way to send your inquiries directly to our team, who will respond promptly.

Email: For direct communication, especially regarding data-specific queries or concerns, please email us at [email protected]. Our dedicated team will address your concerns and provide the necessary assistance.

Your privacy matters to us, and we are here to ensure that your experience with Golf Holidays Direct is secure and comfortable. Please do not hesitate to reach out with any inquiries related to your personal data and privacy.

Transfer of Data in Business Transactions

In the event that Golf Holidays Direct is involved in a merger, acquisition, or sale of all or a portion of its assets, your personal data may be transferred as part of the transaction. We want to assure you that in such circumstances, your data would remain subject to the promises made in the existing privacy policy, unless you consent otherwise. We will provide notice before your personal data is transferred and becomes subject to a different privacy policy. This notice may be provided via our website or through direct communication channels, ensuring you are informed about the ownership change and any possible changes in the use of your personal information.